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Training: the basics of creating a business

In partnership with the other economic promotions of eastern Vaud (Chablais Région and Pays-d’Enhaut Région), as well as Genilem, we are offering two training days for future entrepreneurs on Wednesday 26 May and Wednesday 02 June
 
The training will deal with the basics of starting up a business through the following programme:
1. How can I tell if my business idea is a good one?
2. How can I bring it to market, so that it sells?
3. Why and how to make a convincing business plan?
4. How can I present my project in an effective and memorable way?
 
Short videos on theoretical points will be sent in advance to participants, for consultation before the workshop.  During the practical workshop, you will make solid progress on YOUR project.
 
Tools for the programme
- Market study
- Canvas business model
- Canvas Value Proposition
- Business Plan
- Pitching techniques
 
Learning objectives
- Identifying and prioritising your customer segments, creating a positioning matrix and discovering practical measures for developing your market research.  
- Going deeper into the profile and needs of your clients, laying the foundations of a unique offer and acquiring skills for communicating effectively and hitting your target
- Acquiring an overall vision of the organisation of your business, developing pathways for areas of improvement and defining the base of your strategy for growth
- Learning the complete structure of your Business Plan and writing the first version of your “Executive Summary”
- Developing good practice in making a memorable pitch and coming away with a pitch lasting several minutes, ready to go
 
Target audience
This training is aimed at those living in Riviera-Lavaux, le Pays-d’Enhaut and le Chablais, who have an idea or a business project, as well as those who have already launched their company, who are looking for advice and tools to get off to a good start.
 
Duration
2 days, Wednesday 26 May and Wednesday 02 June 2021, from 09.00 to 16.30.  Welcome meeting at 08.30. 
 
Price
Special offer at 200 CHF instead of 380 CHF – two meals included – thanks to the support of our partners.  Limited spaces. 

More information HERE